ONLINE BUSINESS MANAGER (OBM) + OPERATIONS STRATEGIST

Operations support
for service founders
with growing teams.

More time doing what you love, with a business that can actually keep up with your vision.

Let’s Talk Operations →
Desiree smiling and holding a laptop in a sunlit home office
Handled
✓ Teams✓ Projects✓ Systems

The business is growing, but so is everything on your plate.

You’ve built a business you’re proud of, but somehow, so much still depends on you.

  • You’re still everyone’s go-to person for questions, decisions, and approvals.
  • Your big ideas keep getting pushed aside by the day-to-day.
  • You’re delegating work, but still managing every step.
  • Things are getting done, but not without constant follow-ups.
  • You know things could run better, but finding the time to fix them? That’s another story.

Your business has grown. It’s time the way you run it caught up.

Free tool

The Hidden Hours Calculator

How much time are you spending keeping your business running behind the scenes?

Find out where your hours are going, what’s taking up the most time, and what you could get back with the right operational support.

Calculate Your Hidden Hours →
Takes about 5 minutes. Your personalized report is included.
You’ll get
✓ Your weekly and monthly hours✓ Your biggest time drain✓ Your mental load score✓ A personalized PDF report
Sticker-style cutout of Desiree smiling
Here’s where I come in

You don’t have to be the one keeping everything moving.

You built this business around something you’re great at. But now you’re juggling clients, managing a team, overseeing projects, and making sure nothing falls through the cracks.

As your Online Business Manager and Operations Strategist, I work alongside you to manage daily operations, keep your team aligned, and turn your plans into action.

So you can focus on leading your business, not managing every moving piece.

Operations Management

Keeping priorities, timelines, and daily operations on track without everything running through you.

Projects & Launches

Turning your ideas into actionable plans and managing the details from start to finish.

Team Coordination & Delegation

Clear ownership, better handoffs, and a team that knows what needs to happen next.

Systems & Automations

Practical workflows, tools, and automations that make everyday work easier.

Client & Program Delivery

A smoother experience from onboarding to offboarding, supported by processes your team can follow.

Operational Strategy

Identifying what’s slowing things down and making improvements that move the business forward.

How to work with me

Three ways to get the support your business needs.

Whether you need clarity, hands-on implementation, or a long-term operations partner, there’s a way to make it happen.

01Get clear

Bird’s Eye View Audit

A comprehensive review of your operations, with a clear roadmap for what to improve and where to start.

Investment
$800
Let's Get Clear →
For founders who know something behind the scenes could be working better but aren’t sure where to start.

We’ll assess how your business operates, from the way work moves through your team to the systems supporting it, identifying bottlenecks, inefficiencies, and opportunities for improvement.

What we’ll look at
  • People & ownership: Who’s responsible for what, and where work keeps coming back to you.
  • Processes & workflows: How work gets done and where things get stuck.
  • Tools & systems: What’s working, what’s underused, and what’s creating extra work.
  • Operational gaps: Opportunities to simplify, delegate, automate, or improve the way things run.
What you’ll walk away with
Written Operations Assessment
A breakdown of what’s working, where things are getting stuck, and what’s creating unnecessary work.
Prioritized Action Roadmap
Clear recommendations on what to improve, what to tackle first, and where to focus your resources.
Findings & Strategy Walkthrough
A dedicated session to review the findings, discuss your options, and identify next steps.
Less guessing, clearer priorities, and an actionable plan to make your business run better.
02Get it built

Operations Reset

Let’s finally build, fix, or improve the things that keep slowing your business down.

Starting at
$4,500
Final pricing depends on project scope and complexity.
Let’s Get It Built →
For founders who don’t just need a plan. They need someone to come in and make it happen.

This is focused, project-based support to improve a specific area of your operations, from the initial strategy through implementation.

What we can tackle
  • Project management systems: A centralized workspace with project templates, clear task ownership, timelines, and visibility into progress.
  • Client delivery: Streamlined workflows for onboarding, project delivery, client communication, and offboarding.
  • Team workflows: Clear responsibilities, handoffs, approvals, and accountability that reduce constant follow-up.
  • Automations & integrations: Connected tools and automated workflows that eliminate repetitive tasks and manual work.
  • SOPs & documentation: Practical process guides, instructions, and resources your team can confidently follow.
  • Launch & program infrastructure: Repeatable workflows, timelines, templates, and tracking systems for smoother planning and execution.
What you’ll walk away with
A fully implemented solution built around your business, complete with streamlined workflows, practical documentation, and a team handoff so everyone knows how to use what’s been created.
Less manual work, fewer bottlenecks, clearer ownership, and systems your team can run without everything coming back to you.
03Keep moving
Signature offer

Your Ops Partner

Ongoing operations management for the business you’re building and everything it takes to keep it moving.

Starting at
$2,000/month
Ongoing support tailored to your business, team, and operational needs.
Let’s Work Together →
For founders with growing teams, big ideas, and more moving pieces than they want to personally manage.

Think of me as your right-hand operations partner. Someone who understands the bigger picture, keeps an eye on the details, and helps turn your priorities into action.

Here’s where I come in
  • Operational planning: Turning business goals and priorities into actionable plans.
  • Project & launch management: Keeping initiatives organized, timelines on track, and deliverables moving.
  • Team coordination: Managing responsibilities, following up on progress, and making sure everyone knows what’s next.
  • Day-to-day operations: Overseeing workflows, identifying bottlenecks, and keeping the backend running.
  • Systems improvement: Continuously refining processes, automations, and tools as your business evolves.
  • Accountability & follow-through: Making sure plans don’t just live in meeting notes or get pushed to next quarter.
What changes when you have an ops partner?
You have someone connecting the dots between your goals, your team, and the work happening every day. Projects move forward, decisions turn into action, and the business keeps running without you needing to manage every detail.
More room to lead, create, and grow, knowing someone is keeping the operational pieces moving.
Not sure which option is right for you? Let’s talk it through.
Book a Call →
Client words

What it’s like to work together

“We can finally take on bigger jobs without everything falling back on me.”
Waldo, Prestige Stone SV
“Desiree brought structure to our workflows and pinpointed where processes were breaking down. Our team is working so much more efficiently now.”
Marlene, California State University
“Desiree gave us clarity and a path forward to lead our work as we launch our new center”
Valeria, Project Manager
“I’m running more than one business, and there’s always a lot to sort through. Desiree helps me get everything out of my head, so the roadmap becomes clear.”
Mauricio, Accion SEO
Beyond the big idea
Vision gets you started.
Operations keep you going.
About me
Desiree sipping a milkshake at a restaurant table
I built ops that ran
6 months
without me.
(Turns out, everything doesn’t have to run through you.)
Now it’s your turn.

Hey, I’m Desiree!

The operations girly who definitely wasn’t born with a color-coded planner in her hand.

I’ve spent over a decade building services and programs, leading teams, and turning big ideas into real things. But here’s the funny part: I’m not naturally your stereotypical Type A, everything-in-perfect-order kind of person.

I got into operations because I cared about the work and the people behind it. And when one of the programs I helped build grew to serve over 2,100 people in its first year of launching! I learned pretty quickly that growth without the right systems puts a lot of pressure on everyone.

So I built better workflows, clearer team responsibilities, and systems that didn’t require me to manage every detail.

I’m not obsessed with organizing for the sake of organizing.
I’m obsessed with what good operations make possible.

That’s why I started Colibrí Ops. To help people build businesses that run well, deliver great work, and leave room for an actual life outside of them.

Outside of work, I’m an LA-born-and-raised mom of three, wife, and proud Shih Tzu mom. My family and I traded Los Angeles for more travel and flexibility, and we’re currently based in El Salvador.

My approach

Systems should make running your business easier. Not give you another job.

I’m not here to build a beautiful dashboard everyone forgets exists two weeks later.

I’m here to create systems that fit how you work, make sense for your team, and actually get used.

Because the goal isn’t perfectly organized software.

It’s a business that works better because of it.

You don’t have to keep managing every moving piece.

You’ve already built something worth growing. Let’s make sure your operations can keep up.

Let’s Talk Operations →
Colibrí Ops
Operations management + strategy
Build a business that grows without taking more of you.
Operations management, strategic support, and systems for growing service businesses.
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